Monday, January 14, 2013

Indonesia Part III - Decision Makers and Decision Takers


My previous post dealt with the question that was raised for us in the first phase of our trip on the Indonesia side of Borneo, known as Kalimantan, but glossed over the particulars of the trip.  I’ll try to cover that in a later post but for now let’s turn our attentions to the second phase of the trip, our visit to Jakarta, AKA the big durian.

In Jakarta, we met with leaders from three of the largest family-owned conglomerates in Indonesia.  Just a quick aside, the biggest players in Indonesia are the massive corporations that certain families have been cultivating for decades or generations.  We met with Sinar Mas (the Widjaja family), Anindya Bakrie who runs the Bakrie family’s media empire, and BCA (the bank run by the Hartono family).  We also gave some love to the government as well, meeting one of the right hands of the President of Indonesia, the Minister of Tourism, and one of the various Transportation organizations.

From the moment we stepped into the headquarters of Sinar Mas, it was clear that we had left the dusty environs of the environmentalists of Kalimantan.  While in Samboja Lestari (on Kalimantan) we had met in old office buildings and outdoor patios, at Sinar Mas we met in a massive boardroom with a full-wall monitor that mapped their operations across Indonesia.  Here, all of the figures we met with were well-dressed, well-spoken (perfect English), and highly accomplished.  Sinar Mas is one of the largest, if not the largest, producers of palm oil in Indonesia and you could tell that they were cognizant of the perception of their industry.  Their communications team gave us a pitch on how Sinar Mas did no wrong and was really the best possible company you could ever envision.  On balance I think that Sinar Mas wasn’t really a bad company.  They had some rules in place for themselves that weren’t bad.  But really, I was struck by the idea that they didn’t really have a choice but to play in the palm oil game as aggressively as they could.  They knew that any lands they didn’t use for palm oil, someone else would.  And, most likely, that other actor would be more reckless / exploitive than Sinar Mas.  Yes, people can point fingers at them and yell about them buying up land degraded by secondary actors for palm oil but what else could they do?  If they refuse to buy that sensitive land, I can assure that none one of their competitors would share the same compunction.  I was left with the impression that the government needed to step up and enforce some legislation with teeth.

After Sinar Mas, we were able to get time with Anindya Bakrie, one of the richest men in all of Indonesia.  I personally didn’t speak with him at all since he breezed in late to our lunch, trailed by his entourage complete with movie camera, but he’s certainly an interesting character that bears mentioning.  I think the jury is still out on Anin but most think of his dad as a rather corrupt dude.  He created the Bakrie empire and then bankrupted it a few times over (according to Anin) before handing the unprofitable media divisions to Anin.  By all accounts, Anin has done pretty well with it.

To round out our corporate meetings, we met with BCA, one of the largest banks in Indonesia.  They had a very interesting model and approach to banking that I’d be interested to hear others weigh in on.  Primarily, they focused on making profits via transactions (i.e. as a payments processor) vs. via credit and interest payments.  I don’t know how much of this was just marketing spin but our speaker seemed quite genuine.  And, since he went to Stanford, I must assume he was being honest.  Then again, he did claim that Antarctica was the largest continent…  Hmm.  While his discussion of the bank’s operations was interesting, I most enjoyed his thoughts on the government.  He readily acknowledged the problems of corruption in the government but pointed to a new generation of leaders that showed promise of both talent and integrity, a potent combination.  He also spoke about how his bank was fighting for certain practices that would eliminate the potential for graft and corruption, like shifting to electronic payments that would be more easily traceable.

In addition to Sinar Mas, Bakrie, and BCA, we also met with some members of the government that we had been hearing so much about.  The Minister of Tourism was interesting but her power was so limited that I’m going to just focus on the right hand of the President, Pak Kuntoro (Pak just means Mr.).  This guy was a very interesting fellow and the type of guy I would expect to see in a position of this type.  He was easy-going and fly-by-the-seat-of-pants type of guy, or at least that is the impression that he gave.  He started out our meeting by asking us for any questions we had.  He followed that up by ignoring the presentation his aide had put together for him.  Clearly a smart guy (another Stanford grad) and he had achieved noteworthy success rebuilding the Aceh region that was devastated by the 2004 tsunami (and doing so without allegations of corruption).  However, what was most notable about him was the silver lining of his aides.  They hovered just over his shoulder looking ready and competent.  We met up with some of them after and found them to be highly intelligent and passionate about Indonesia.  I think they make up the second iteration of those leaders that Armand Hartono of BCA spoke.

On the topic of the government’s role in balancing development and the environment, the meeting came up a bit short.  Basically, the process of decentralization that was undertaken after the Asian Financial Crisis has taken all of the central government’s tools (at least according to Kuntoro).  This makes it very difficult for them to control palm oil, oil, or coal production.  Not a good situation and not one that the central government seemed keen to attempt to wrestle back under its control.

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